Have you tried to execute marketing you can keep up all year, but fallen short? Are you top of mind with clients when it matters? In an industry often plagued with dramatic peaks and troughs in its pipeline, lean periods … Read More
Have you tried to execute marketing you can keep up all year, but fallen short? Are you top of mind with clients when it matters? In an industry often plagued with dramatic peaks and troughs in its pipeline, lean periods … Read More
In 1976 I lied about my age to get my first job, at The Fantail Restaurant, pouring coffee for the owners of the sports cars and Rolls Royces lined up in its car park. I loved that job – the … Read More
The Fantail Restaurant (now Chapter One) on Farnborough Common was the epitome of 1970’s sophistication. Tinkling music, padded armchair seating, burgundy velvet lampshades, dimmed lighting and long starched white linen table cloths. Sports cars and Rolls Royces filled the car … Read More
Some people we just get on with from the first meeting. You understand each other. You’re comfortable with each other. It’s clear you’re the same sort of people somehow, even though you’ve only just met. It’s a privileged relationship that … Read More
Some of us seem to be naturally dependable. Others of us love a challenge to rise to and can reach great heights when the pressure’s on. But when the heat’s off, the real challenge begins. Can we keep it up? … Read More
Some experienced professionals have been doing things the same way for years. It’s often these senior people who ask me, ‘But really, do I really need to change what I’ve been doing? It’s served me for 20 years – my … Read More
Rachel Botsman (Fellow at Oxford Uni) tells the story of her nanny who was super trustworthy with the children but was actually robbing banks and running the largest drugs ring in north London with the au pair next door. … Read More
The bartender says ‘Hey, why the long face?’ I don’t know what I’d do without humour. It’s the ultimate ‘get real’ tool. Christopher Booker’s 6th universal narrative is the Comedy. This is essentially lighthearted but also plots the journey … Read More
‘Character is Fate’ says Thomas Hardy. In his books, the protagonist’s fate is sealed by a fatal flaw. This makes for a deliciously painful story as we can see what he can’t. We anticipate his downfall. We will him … Read More
The ‘Rags to Riches’ story teaches us two things: 1) We have every right to the riches, but also 2) They will be taken from us if we haven’t done the hard yards. One of Christopher Booker’s 7 basic … Read More