If you had to write down 7 identity statements about you, what would they be?
Here are some ….
‘I’m a fantastic parent’
‘I’m an HR leader’
‘I’m the world’s most attentive lover’
‘I’m a marathon runner’
‘I’m the wildest air guitarist on my street’
‘I’ve got green thumbs/fingers’
‘I’m leadership material’
…. all great identities.
Here are some others, though. Do you recognise yourself here?
‘I’m a rubbish cook’
‘I’m a reluctant presenter’
‘I’m a lazy person’
‘I’m not creative’
‘I’m not popular’
‘I’m not leadership material’
‘I’m not influential’
Identities are super-powerful. They are a major drive of your behaviour. So if you think you are not leadership material, then hey presto, you will behave as if you’re not – and then by observing that behaviour, you’ll conclude that it’s true.
Would you like a structure and some guidance so you can keep your marketing going and suffer fewer revenue troughs?
Get in touch with me and we can discuss what approach would work best for your business.
